PERILAKU KONSUMEN DALAM MENGKONSUMSI GULA PASIR DI KODYA YOGYAKARTA

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PERILAKU KONSUMEN DALAM MENGKONSUMSI GULA PASIR DI KODYA YOGYAKARTA

This stuc{y aints to elelerntine the.factors that it{luettce aonsunter behcvior in the consuntption oJ sugar in District of )'ogtakcrrta. Sotnples selecled region is.Pakualanran Disrt'ic.!, Distt.ict Kotagede. Disirict !l{antrijeron. Tegtrlre"ic Dislrict, ond District, Gondokususntan. Each district selecled 25 respondents i'andomly housev,tfe. The anab,sis used the descriprirc anahsis and con.eiation anllysis. y-he resulis.shotre6 lhal sugar consuniet behatior irfluenced by age, educotion, occupoliort, and inconte. The better education of consumers then the y'ork will also be better consunrers, monthb) inconte v,ill also be higher, ond spending otn monthlv expendittu'es are also higlrcr. At rhe price oJ sugar rose by 25ozit, dott,rt rc iSU did nit influence consumet's to buy sugar as needed. Consuners in bulting sugar inJluenced byfanifu tnembers, fi"iends and salespeople. Keyrord.s: Consumet' Behavior, Consumer, Cane Sugar

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Pernyataan Tanggungjawab

Pengarang

Tri Endar Suswatiningsih, SP., MP - Personal Name

Edisi

No. Panggil

ISBN/ISSN

Subyek

Konsumsi Gula Pasir
Perilaku Konsumen

Klasifikasi

NONE

Judul Seri

GMD

Text

Bahasa

Penerbit

Universitas Jenderal Soedirman

Tahun Terbit

Tempat Terbit

PURWOKERTO

Deskripsi Fisik

Info Detil Spesifik

PROSIDING SEMIINAR NASIONAL Peran Pertanian Dalam Menunjang Ketahanan Pangan Dan Energi Untuk Memperkuat Ekonomi Nasional Berbasis Sumber Daya Lokal

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